Communications - Scientific Letters of the University of Zilina 2011, 13(4):78-81 | DOI: 10.26552/com.C.2011.4.78-81
Company in Crisis
- 1 Department of Industrial Engineering, Faculty of Mechanical Engineering, University of Zilina, Slovakia
This paper deals with corporate crisis. It draws attention to the failing firm strategy in times of crisis. The corporate crisis is an important part of business life cycle. Proper crisis management is necessary for the survival of a competitive fight and staying on the market.
Keywords: crisis, strategy, redevelopment, restructuring, competition, performance
Published: December 31, 2011 Show citation
References
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